Building Brand Awareness for a New Public Charter School
Located in Houston, Texas, Elevate Collegiate Charter School is a new, public charter school seeking to enroll students in preK4-2nd grade during its first year of enrollment. Before hiring Effct.org, Elevate barely had a digital presence and needed help building their brand as well as enrolling new students.
In a very short span of time from the beginning of July to end of August, 2021, Effct helped Elevate generate 82 leads, 120,127 total impressions, and reach of 37,200 total parents. This achieved by using Facebook messenger and static ads. Additionally, Effct optimized the website and intake form for Elevate Collegiate, making it easier for interested parents to enroll.
By the Numbers