Building Brand Awareness for a New Public Charter School

BEFORE

Located in Houston, Texas, Elevate Collegiate Charter School is a new, public charter school seeking to enroll students in preK4-2nd grade during its first year of enrollment. Before hiring Effct.org, Elevate barely had a digital presence and needed help building their brand as well as enrolling new students.    

 

 

AFTER

In a very short span of time from the beginning of July to end of August, 2021, Effct helped Elevate generate 82 leads, 120,127 total impressions, and reach of 37,200 total parents. This achieved by using Facebook messenger and static ads. Additionally, Effct optimized the website and intake form for Elevate Collegiate, making it easier for interested parents to enroll.

By the Numbers

noun_crowd_2496414.png
noun_student_2672707.png

120,127

Total Impressions

37,299

Parents Reached

$41

Cost per Lead

82

Leads

How we helped Mike Bloomberg win his highest percentage of vote across the country in Colorado (from 5% to 19% in three months)